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Targeted audience is the best traffic. Traffic is what makes or breaks a website. Now that isn't totally true if your not making any money. It's all about conversions. Would you rather have 500 hits a day with one conversion? Or would you rather have a website that gets 25 hits a day with a couple conversions or sales. That is why targeted traffic is the best. So how do you get targeted traffic?
First you need to look at your niche and see where people of that niche hangout on the Internet. Lets say you have a bodybuilding website. Now you wouldn't go to a cartoon forum and put your bodybuilding url in the signature. That's not too relevant, so the target audience is pretty low since people interested in cartoons aren't interested in bodybuilding. This falls under the 500 hits a day with one sale. Now it would be much better to throw your url in a signature at a bodybuilding forum. Now you are starting to see why targeted traffic is the best for making money online. Theres not only the forums method to get visitors. Pay-per-click is about targeted as targeted gets. When people are looking for certain keywords, as a marketer you can put together good lists that are 100% targeted and what those people are exactly looking for. Search Engines are again the best method for free targeted traffic. If you really want to make money online, then study SEO. When someone types in "bodybuilding the quickest way" into Google. That is targeted because that person wants bodybuilding the quickest way. One last comment on this segment is that fact that you can advertise offline. This is a great way of getting targeted traffic depending on the niche. Brochures, pens, pins, and bumper stickers to name a few will pull in some traffic. Everyone has a computer these days to go home and look your site up. Marketing your website goes a thousand ways. Just be creative with it and you will definitely be making money online. It takes time to run a website and make it a successful one. |